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	<title>Emily&#039;s Advertising News Report</title>
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		<title>Emily&#039;s Advertising News Report</title>
		<link>http://emilyevolving.wordpress.com</link>
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		<title>Nescafe releases ad-offensive upon Starbucks</title>
		<link>http://emilyevolving.wordpress.com/2009/06/10/nescafe-releases-ad-offensive-upon-starbucks/</link>
		<comments>http://emilyevolving.wordpress.com/2009/06/10/nescafe-releases-ad-offensive-upon-starbucks/#comments</comments>
		<pubDate>Wed, 10 Jun 2009 07:15:19 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=179</guid>
		<description><![CDATA[Nescafe, the premium-java chain, will this Fall launch an ad-offensive to sell instant coffee in the market nationwide, challenging Starbucks’ Via with a considerably better price than their competition. Nescafe has recently presented outdoor advertisements in Chicago and Seattle through McCann Erickson in order to compete with Starbucks’ test of Via in both cities. One [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=179&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Nescafe</media:title>
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			<media:title type="html">Nescafe's offensive ad against Starbucks</media:title>
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		<title>Meet Japanese Domo at 7-Eleven</title>
		<link>http://emilyevolving.wordpress.com/2009/06/10/meet-japanese-domo-at-7-eleven/</link>
		<comments>http://emilyevolving.wordpress.com/2009/06/10/meet-japanese-domo-at-7-eleven/#comments</comments>
		<pubDate>Tue, 09 Jun 2009 17:05:41 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=163</guid>
		<description><![CDATA[Domo, the chocolate shaped and colored Japanese critter, is now being used by 7-Eleven, after it was successfully tapped into Target last year. 7-Eleven will launch Domo-branded Slurpees in Red Apple flavor as a part of a promotional campaign on October 1st. During the six-week campaign, the Domo Slurpee will be offered in a brown-flocked cup [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=163&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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			<media:title type="html">domo-dancing</media:title>
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		<title>Starbucks seeks online fans for a new campaign</title>
		<link>http://emilyevolving.wordpress.com/2009/06/03/starbucks-seeks-online-fans-for-a-new-campaign/</link>
		<comments>http://emilyevolving.wordpress.com/2009/06/03/starbucks-seeks-online-fans-for-a-new-campaign/#comments</comments>
		<pubDate>Wed, 03 Jun 2009 05:55:03 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=149</guid>
		<description><![CDATA[Starbucks wants to recruit its fans to send its message for a new ad campaign. The Starbucks chain is posting new posters in six major cities. Taking advantage of social networking websites, Starbucks promoted its campaign by challenging people to chase the campaigns on May 19 and post a picture of one the first via [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=149&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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			<media:title type="html">Starbucks seeks online fans for its new ad</media:title>
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		<title>$200 Million Investment for Facebook</title>
		<link>http://emilyevolving.wordpress.com/2009/05/27/200-million-investment-for-facebook/</link>
		<comments>http://emilyevolving.wordpress.com/2009/05/27/200-million-investment-for-facebook/#comments</comments>
		<pubDate>Wed, 27 May 2009 07:17:04 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Internet Editing & Reporting]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=152</guid>
		<description><![CDATA[Facebook has announced that it sold 1.96% of its preferred stock for $200 million one of the Russian leading Internet investment groups, Digital Sky Technologies (DST), placing the startup’s value at $10 billion. The investment infusion from DTS is worth noting considering when Microsoft poured $230 million into Facebook placing its value at $15 billion [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=152&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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			<media:title type="html">facebook_money-300x225</media:title>
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		<title>More vacant stores decorate with ads</title>
		<link>http://emilyevolving.wordpress.com/2009/05/13/more-vacant-stores-decorate-with-ads/</link>
		<comments>http://emilyevolving.wordpress.com/2009/05/13/more-vacant-stores-decorate-with-ads/#comments</comments>
		<pubDate>Wed, 13 May 2009 06:52:54 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=107</guid>
		<description><![CDATA[Although most categories of advertising are crashing down amid the economic downturn, there is one that is skyrocketing. Using abandoned retail stores “wisely” in cities, marketers are leasing them for low prices and turning them into advertising places. In the beginning, advertisers saw storefront advertising as cheap and poor. However, they see it as inexpensive [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=107&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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			<media:title type="html">Inwindow Outdoor</media:title>
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		<media:content url="http://emilyevolving.files.wordpress.com/2009/05/12adco03-650.jpg" medium="image">
			<media:title type="html">BBDO West</media:title>
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		<item>
		<title>Madonna features in Louis Vuitton campaign</title>
		<link>http://emilyevolving.wordpress.com/2009/05/06/madonna-features-in-louis-vuitton-campaign/</link>
		<comments>http://emilyevolving.wordpress.com/2009/05/06/madonna-features-in-louis-vuitton-campaign/#comments</comments>
		<pubDate>Wed, 06 May 2009 08:09:05 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=97</guid>
		<description><![CDATA[A newly launched Louis Vuitton  campaign shows Madonna, who defies her 50 years, posing provocatively in fishnet tights and Luis Vuitton underwear for  a series of advertisements. Madonna was signed as Louis Vuitton model for the spring and summer 2009 collection, which is an “amazing coup” according to company sources. Steven Meisel photographed the campaign [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=97&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://emilyevolving.wordpress.com/2009/05/06/madonna-features-in-louis-vuitton-campaign/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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		<title>Anti Obesity aims at men over 40</title>
		<link>http://emilyevolving.wordpress.com/2009/04/15/anti-obesity-aims-at-men-over-40/</link>
		<comments>http://emilyevolving.wordpress.com/2009/04/15/anti-obesity-aims-at-men-over-40/#comments</comments>
		<pubDate>Wed, 15 Apr 2009 07:45:51 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=83</guid>
		<description><![CDATA[Anti-obesity advertising strategy run by the government will focus more on over 60% of adult overweight or obesity rather than children. The new three- year marketing campaign, called Change4Life, will aim at men over 40 to cut down on junk food and work out more, while a previous 90-second animated TV advertisement was to appeal [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=83&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://emilyevolving.wordpress.com/2009/04/15/anti-obesity-aims-at-men-over-40/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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		<title>Keira Knightley stars in domestic violence ad campain</title>
		<link>http://emilyevolving.wordpress.com/2009/04/12/keira-knightley-stars-in-a-domestic-violence-ad-campain/</link>
		<comments>http://emilyevolving.wordpress.com/2009/04/12/keira-knightley-stars-in-a-domestic-violence-ad-campain/#comments</comments>
		<pubDate>Sun, 12 Apr 2009 10:31:58 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=63</guid>
		<description><![CDATA[Actress Keira Knightley stars in a domestic violence TV and Cinema ad campaign for the charity Women&#8217;s Aid. The two-minute advert shows Knightley, who is rarely seen looking nothing but  elegant and dazzling, being beaten by her partner when she comes back home. The advert was made by film director, Joe Wright, who worked with Knightley [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=63&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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			<media:title type="html">Actress Keira Knightley </media:title>
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		<title>New name for Century Radio with new Ad</title>
		<link>http://emilyevolving.wordpress.com/2009/04/01/new-name-for-century-radio-with-new-ad/</link>
		<comments>http://emilyevolving.wordpress.com/2009/04/01/new-name-for-century-radio-with-new-ad/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 08:41:52 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=55</guid>
		<description><![CDATA[Promoting the rebranding of Century Radio to Real Radio cost Guardian Media Group (GMG) £2m on a major ad campaign. On Saturday, April 4, the ad campaign, involving TV, outdoor, taxi and bus advertisements, began to promote the official rename throughout the north-east and north-west of England. A Basset Hound was featured in a Real Radio&#8217;s TV campaign [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=55&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://emilyevolving.wordpress.com/2009/04/01/new-name-for-century-radio-with-new-ad/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">Emily</media:title>
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		<title>Coca-Cola unveils new &#8216;Happy Factory&#8217; commercial</title>
		<link>http://emilyevolving.wordpress.com/2009/03/28/coca-cola-unveils-a-new-happy-factory-commercial/</link>
		<comments>http://emilyevolving.wordpress.com/2009/03/28/coca-cola-unveils-a-new-happy-factory-commercial/#comments</comments>
		<pubDate>Fri, 27 Mar 2009 17:55:14 +0000</pubDate>
		<dc:creator>Emily Lee</dc:creator>
				<category><![CDATA[Advertising]]></category>

		<guid isPermaLink="false">http://emilyevolving.wordpress.com/?p=37</guid>
		<description><![CDATA[Despite the economic downturn Coca-Cola’s sales have increased and they presented a new advert in the Happiness Factory series taking audiences inside the Coke machine’s fantastical world. Even under economic recession, Coca-Cola enjoyed a 3.6% boost in sales last year, totaling £514.5m in the UK alone and reached its best sales in January this year. [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=emilyevolving.wordpress.com&amp;blog=6673157&amp;post=37&amp;subd=emilyevolving&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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